Founded in 2011 by Kristina Bazan and her partner James Chardon, Kayture is the most influencial blog in Switzerland, and one of the biggest names worldwide thanks to it’s vast international reach. According to teen vogue, Kristina is « singlehandedly making Geneva, Switzerland, the French-speaking fashion capital of the world with her je ne sais quoi”.
Kristina is wearing multiple hats : influencer, model, stylist, creative director, and most recently : singer. She embodies the european elegant and luxurious style, by wearing and working with a very selective variety of high end brands, from Louis Vuitton, Dolce&Gabbana, Yves Saint Laurent and Dior to Mango, Guess, and Jimmy Choo.
She stood out from the crowd by being one of the the world’s first influencers to partner with high luxury brands including Chopard, Piaget and Cartier, and attending exclusive events such as the Cannes Film Festival, and the Spirit Awards. By focusing on editorial-quality posts, Kayture gained a unique reputation in the fashion industry, and was featured on major magazines like Vogue, GQ and Cosmopolitan.
Constantly traveling around the world with her partner in crime James, Kristina shares her passion for fashion, beauty and lifestyle, each day with millions of loyal readers, opening a window to her dreamy, luxuriant and colorful world.
JAN 2011 – Creation of Kayture
NOV 2011 – Official Ultra Blogger for Tokyo’s “Vogue Fashion night Out”.
DEC 2012 – New exclusive face of Louis Vuitton’s digital promotion video clip for the “Gstaad Boutique resort”.
FEB 2013 – Official reporter for Lancôme at NYFW.
MAY 2013 – Selected as an official “Stylemaker” for Jimmy Cho’s CHOO 24:7 project.
MAY 2013 – “Montée des Marches” at the Cannes Film Festival, invited as Chopard’s special VIP guest.
JUN 2013 – Official blogger reporting for Hugo Boss “Shanghai Affair” fashion show in Shanghai.
JUN 2013 – Face of the Stylight TV commercial on the biggest national TV channel Pro Sieben.
JUN 2013 – International digital ambassador of Chopard’s online Happy Sport campaign.
JUN 2013 – First face opening the Mango’s fashion show in Moscow and shooting for Vogue Russia.
SEP 2013 – Mango’s official Fashion Weeks insider in New York, Paris and Milan.
NOV 2013 – Invited as the exclusive Blogger by Lovegold for the first ever amFAR Gala in India.
JAN 2014 – Launch of The New Kayture
JAN 2014 – Face of a promotional Lovegold video in Paris, featuring brands such as Louis Vuitton, Boucheron, Bulgrari and Chanel.
JAN 2014 – Official Insider for Hugo Boss during the S/S NYFW. Feature on Hugo Boss’s website.
MAR 2014 – First blogger to ever attend the Spirit Awards ceremony in Los Angeles for Piaget. Feature on Piaget’s website, video diary, and high jewelry editorial shootings.
APR 2014 – Face of the Kérastase digital campaign for the Couture Styling products launch.
APR 2014 – World’s first blogger to work the Cartier. Face of the digital campaign for their new Amulette.
For more information, please request our media kit.