Here it is!! Finally after all this wait I am SO excited to finally share with you my new digital campaign with L’Oréal Professionnel. As you guys know, we filmed this video during Paris fashion week in February and it was the most perfect day, the sun was out, we just wrapped up some major shows. We were happy. The crew on set was absolutely incredible, so professional, on top of everything and with a keen eye for the right details. I am truly honored to be a part of this exciting new adventure.
A lot of you guys ask me about my hair, it’s cut, it’s color and if I can give you more advice on how to achieve something similar. Well here’s the deal, I never really knew how to describe my hair color properly. As you guys know, I used to be a really light Blonde (I mean… you can just check the previous articles articles in 2011!) and then I decided to just let it darken and grow out naturally. It started having this natural “dégradé” effect and with each month, my hair would get slightly darker yet keeping the bottom still very light. L’Oréal Professionnel managed to put the exact word to it. It’s called the “Bronde” which is a mix of a blonde and brown shade together.
As you might have understood, it took me ages to get it like that and to be totally honest, if I had to do it again I would simply go to a salon and get my hair done by a professional colorist. And that’s exactly what we are showcasing in this video. The Inoa Bronde shade is available at the L’Oréal Professionnel salons and you guys… it’s seriously so perfect for summer. It’s not too light, not too dark. It’s the perfect in between to make you look fresh and ready for any sunny escapade. Can’t wait to hear all your thoughts on the video! x